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Phil Spencer On Working With Sony And Competing With Google Stadia

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Phil Spencer

Watch the full interview with Phil Spencer, head of Xbox, talking about working with Sony, Google Stadia, buying Minecraft and the future of cloud and console business.

Why is Microsoft embracing cross-platform play in the gaming industry?

Phil Spencer On Working With Sony And Competing With Google Stadia

The gaming industry has been abuzz with the recent partnership between Sony and Microsoft. While it is not uncommon for competitors in the industry to join forces, this particular announcement was met with surprise since Sony and Microsoft have been arch-rivals for many years. Phil Spencer, the head of Microsoft’s gaming division, shed some light on this partnership and also opened up about competing with Google Stadia.

In a recent interview with Fortune, Spencer spoke candidly about the partnership with Sony, stating that “we’re both in the gaming business, and so there are places where a collaboration makes sense.” He added that the two companies have been working together for some time and that the partnership was not just about cloud gaming but also about “sharing technology and roadmaps.”

Spencer revealed that he looks at the gaming industry as a whole and not just Microsoft’s success. He acknowledged that the industry is seeing significant growth, and as such, competitors have to find ways to work together while still maintaining healthy competition.

Aside from the Sony partnership, Microsoft is also gearing up to launch its next-generation gaming console, the Xbox Series X. When asked about how the company plans to compete with Google Stadia, Spencer stressed the importance of content and delivering a great gaming experience.

He explained that Microsoft’s approach is to focus on a robust library of exclusive titles and features that gamers will not find anywhere else. “We’re going to continue to focus on our biggest asset, which is our gaming community, and how we can make that the most productive and enjoyable place for our players to be,” Spencer said.

Another approach that Microsoft is taking to stand out in the gaming industry is by embracing cross-platform play. This means that Xbox gamers can play with their friends on different gaming consoles or even on mobile devices. According to Spencer, the move towards cross-platform play is about giving gamers the freedom to “play the games they want, with the people they want, and on the devices they want.”

In conclusion, Phil Spencer’s insights on working with Sony and competing with Google Stadia reveal Microsoft’s commitment to the gaming industry’s growth while still maintaining healthy competition. The partnership with Sony and the planned Xbox Series X launch shows that Microsoft is dedicated to delivering a great gaming experience. Additionally, the move towards cross-platform play indicates that Microsoft is listening to gamers’ demands and adapting to the evolving gaming landscape.